This Holiday Season move your Children from “gimmee, gimmee” to Giving Back with World Vision

SEATTLE (November 21, 2016) — As the annual holiday frenzy kicks into full-gear this week, Giving Tuesday offers stressed shoppers an antidote to the pressure for perfection and consumption.  The day devoted to charity, which falls on the Tuesday after Thanksgiving, gives parents the platform to start important conversations with their children about generosity. World Vision is offering ideas that can help.

The Christian humanitarian agency has compiled resources for parents to use on Giving Tuesday, and throughout the holiday season, to focus their attention on gratitude and giving – rather than just getting.

The ideas featured on World Vision’s website are called “Recipes for a Dream Christmas.” The recipes are a collection of tips and tricks submitted by bloggers, writers and religious leaders, including bestselling novelist Debbie Macomber and Advent Conspiracy co-founder Greg Holder.

“More work needs to be done to raise the next generation of givers.  A recent Harvard survey shows only 20 percent of children prioritized “caring for others” above personal success,” says World Vision giving expert Cheryl DeBruler.  “The good news is shoppers don’t have to spend a fortune to teach their children generosity – and at the same time, share big dreams with a child in need – this holiday season,”

World Vision’s Gift Catalog can be a helpful tool for parents looking for a tangible way to explain charitable giving.  The catalog offers more than 100 ways to join the movement to end extreme poverty with life-saving gifts such as child sponsorship that make a meaningful impact on families in need. Gifts range from $16 to $39,000. In 2016 alone, more than 112,000 people donated more than 274,000 items from the Christian humanitarian agencies Gift Catalog.

As an added bonus, in honor of Giving Tuesday, Thirty-One Gifts will match any donation made to World Vision on Monday or Tuesday of next week with a donation of their own product, up to $2 million in value, to families and communities in need around the world.

The products include sturdy utility tote bags and warm clothes that can provide much needed help in the winter months to vulnerable families in Africa, eastern Europe and Central America who might otherwise be ignored. This is the third year World Vision and Thirty-One Gifts, which sells purses, totes, and home décor, have partnered for Giving Tuesday.

Giving Tuesday, the Tuesday after Thanksgiving, is a day devoted to charitable giving, volunteering and advocacy, in response to the consumer focus of Black Friday and Cyber Monday.

To order from the World Vision Gift Catalog, visit www.worldvisiongifts.org or call 1-855-WV-GIFTS.

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About Thirty-One Gifts:

Thirty-One Gifts is one of the leading direct-selling companies in the U.S., and the 38^{th h} largest in the world. The distinctive functional products include purses and wallets, totes and bags, home organization solutions and décor, jewelry and more, most of which can be personalized.  Products are sold through more than 85,000  independent sales consultants via home parties in all 50 U.S. states and nine provinces in Canada. The company was named for Proverbs 31, a chapter of the Bible that celebrates hard-working women who are compassionate, gracious and inspiring to their families and the people around them. The independent business opportunity offers a unique solution to women’s need to earn extra income while working independently. 

Giving is a major part of who Thirty-One is, and they partner with nonprofit organizations that align with their mission to serve and support girls, women and families. This year, they will donate approximately 5 percent of net total sales in product and cash to support those organizations.

About World Vision:
World Vision is a Christian humanitarian organization conducting relief, development, and advocacy activities in its work with children, families, and their communities in nearly 100 countries to help them reach their full potential by tackling the causes of poverty and injustice. World Vision serves all people regardless of religion, race, ethnicity, or gender. For more information, please visit www.WorldVision.org/media-center/ or on Twitter @WorldVisionUSA.

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